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Instagram Hashtag Generator

Describe your post. Get five exact hashtags, the most Instagram allows, each with a job, plus ten alternates and a checker for the ones you use.

Hashtag generator Live

Free, no sign-up. Each pick gives five hashtags and ten alternates, and counts toward 20 free writes a day across the writing tools.

Your 5 hashtags

Example

Example for the post above. Tap one of the five, then an alternate, to swap them.

5 of 5, Instagram's limit on a post or Reel
AlternatesTap to swap in
One line, ready for the end of a caption or the first comment.
  • Free, no sign-up
  • Instagram's 5-hashtag limit built in
  • What you type is not logged
  • A checker for pasted tags
How it works

Five hashtags in three steps.

One broad, two niche, one local and one brand tag, when you give a place and a name.

1

Describe the post

Say what the picture or Reel shows. Add a place and your business name for a local and a brand tag.

2

Get five, with roles

Each tag is labelled broad, niche, local or brand, with ten alternates below.

3

Swap, then copy

Swap in any alternate, then copy all five on one line.

The 5-hashtag mix

Five tags, five jobs.

Instagram allows at most five hashtags on a post or Reel. The generator gives each of the five a job, so together they describe the post from wide to local.

1 broadthe subject, wide but still about the post
2 nichethe exact topic people search for
1 localthe place, when you give one
1 brandyour business name, when you give one

The limit of five was announced by Instagram in December 2025, checked 6 October 2026.

Hashtag checkerIn your browser

General guidance

Hashtags that describe the post.

Six habits for choosing tags under the five-tag limit. They are general guidance, and your own reach is the test.

01

Describe the post, not the account

Tags work best when they match what this one post shows. A cake post gets cake tags.

Bakery#ryesourdough on a rye loaf photo
02

Pick the tag people search for

Niche tags are the words a person types when they want this exact thing.

Clinic#flossingtips rather than #teeth
03

Add the place when it matters

Local tags help people nearby. Leave them out when the post is not about a place.

Florist#mariagelyon for a wedding in Lyon
04

Keep one brand tag

A tag with your name gathers your posts in one place for people who already know you.

Studio#studioclaire
05

Skip generic tags

Tags such as #instagood describe nothing about the post. Use the space for a niche tag.

ShopSwap #photooftheday for #handmademugs
06

Put them at the end

Hashtags at the end of a caption keep the first lines readable before "more".

CaféCaption first, then the five tags on the last line
Free account check

Find out which of your posts reach new people.

Hashtags help a little. The free check reads your recent posts through Instagram's official login and shows which ones reached people who do not follow you yet. It opens soon.

Opening soonSee how it works
  • Your best posts, and why they workedRead from your own account through Instagram's official login.
  • Your best hours, as a heatmapThe hours your own followers are most active.
  • Three next stepsWhat to post next, in a few lines.
Questions

Questions about Instagram hashtags.

The limit, the roles and the checker.

How many hashtags can I use on Instagram?
Five on a post or Reel. Instagram announced the limit in December 2025 and rolled it out over the following months, so the generator gives five, never thirty.
Why does each hashtag have a role?
Five tags go further when each does a different job: one broad, two niche, one local and one with your business name. Without a place or a name, those become niche tags.
What are the alternates for?
They are ten more tags for the same post. Tap one of your five, then an alternate, to swap them, or tap an alternate on its own to copy it.
Do hashtags still help on Instagram?
A little. They tell Instagram and searchers what a post is about. What people save, share and comment on matters more.
What does the checker look at?
It counts the different hashtags in what you paste, marks repeats and the ones over five, and shows where a tag stops early, for example at a hyphen. It runs in your browser.
Does the generator use banned or spam tags?
It leaves out generic tags such as #instagood, #fyp and #like4like, and the server drops any that slip through.

Tags picked. Next, grow the account.

ProfileScan is the Instagram growth tool: an assistant that knows your account, tells you what to post and why, and drafts your replies. It opens soon.

Opening soonSee how it works